Do you guarantee coverage?
No one honestly can. Wire distribution publishes your release on the sites listed above. Reporter pitching and podcast pitching create opportunities, and each outlet decides what to cover and who to book.
How fast can an announcement go out?
Usually within two weeks of our call. If you have a fixed date, tell me on the call and we'll plan back from it.
We're still raising. Can we talk about it publicly?
Often not yet, depending on how your round is structured. Founder visibility work never mentions the round. Your announcement goes out when you and your counsel are ready.
What does a retainer include?
What's in the plan table above, agreed in writing before we start. Anything else is quoted up front, so there are no surprise invoices.
What if we hire a full-time marketer?
Good. I'll hand over everything I've built, including accounts, reports and media lists, and help with the transition.
Do you work with companies outside tech?
Yes, if you've raised outside capital and need people to hear about it. Health care, biotech, energy, consumer brands and B2B services all fit.
